Digital Marketing Course in Nagpur: A Step-by-Step Learning Guide

Step 1: Understanding Digital Marketing Fundamentals
Before diving into advanced strategies, it’s important to understand the basics. In the first stage, you’ll learn:
✅ What is digital marketing?
✅ Traditional marketing vs. digital marketing
✅ Career opportunities in digital marketing
✅ Overview of marketing funnels and consumer behavior
This step helps you build a strong foundation in online marketing concepts.

Step 2: Mastering SEO (Search Engine Optimization)
SEO is one of the most in-demand skills in digital marketing. In this module, you’ll learn:
🔹 How search engines work
🔹 Keyword research & on-page optimization
🔹 Link building & off-page SEO strategies
🔹 Google algorithm updates & ranking factors
🔹 SEO tools like Google Search Console, Ahrefs, and SEMrush
With hands-on SEO training, you’ll be able to rank websites higher on Google.

Step 3: Running Paid Ad Campaigns (Google Ads & Social Media Ads)
Learn how to create and optimize paid ad campaigns, including:
🎯 Google Ads (PPC) – Search, Display, YouTube, and Shopping Ads
🎯 Facebook & Instagram Ads – Targeting, retargeting, and ad creatives
🎯 LinkedIn & YouTube Ads – Professional networking and video marketing
You’ll work on real advertising campaigns, helping you gain practical experience.