What Actually Is A Sales Funnel, And What Does a Sales Funnel Do?

When you first hear about a jewellery brand that sells anti-tarnish jewellery through an Instagram Ad, you are hooked to at least check their website. If it interests you enough, you might even scroll through the products page for a good 20 minutes. Lastly, you either come to the conclusion that the jewellery pieces may be too expensive and leave the website for later, or maybe it is something you will purchase later, or you might just make the purchase.