The Global Automobile OBU (On-Board Unit) Market Size was worth around USD 3.16 Billion in 2023 and is predicted to Grow to around USD 10.88 Billion by 2033, with a compound annual growth rate (CAGR) of 13.16% between 2023 and 2033. The market is driven by the rising use of advanced telematics and connectivity solutions in vehicles. The growing demand for electronic toll collection systems, fleet management solutions, and traffic management systems with improved capabilities is are major driver for the market growth.