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Essentiality of Creativity in B2B Marketing

Essentiality of Creativity in B2B Marketing

Submitted by • June 22, 2020 beryl.agency

There has always been a debate that creativity is quite widely used in the B2C campaign and not in its business counterpart. Unlikely, what we fail to understand here is, in both marketers are addressing humans. Not essentially, your B2B campaign has to be detail-oriented. Creativity only for B2C is a notion that more widely prevails in India where a majority of the population is still stuck to their conservative mindset.

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Voted by manju1112

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