There is so much buzz about advertising goods and services at events, and that presents both a challenge and an occasion to businesses. In marketing, moving with the flow is regarded as a good option. However, there is an tremendous battle for attention there. What you can do is supplement and magnify your presence efforts by means of exhibition marketing.
Participation in a trade exhibition forms part of the above described marketing strategy. There is still competition in such an event, but at least you don't have to cope with hundreds of competing businesses. To make sure your high noticeable exhibition stand design comes up above the others, you could employ the following ideas.